I really love being a part of a middle school ministry at my church. Recently, the name of that ministry has changed. It went from Xtreme to Transit.
I love the new branding. The logo is cool, but the reason behind it is great.
Back when they first named the middle school program Xtreme, being “extreme” meant being WAY out there, different, risky.
Nowadays? Not so much. There’s “extreme” everything. The example they gave: Extreme Elmo. I’m sorry, but how is a toy for kids based on a “three year old monster” extreme?
So why “Transit?”
Well, this is a time in many kids lives where they get treated like they’re stuck. You’re in MIDDLE school. In between your important early learning and foundation years, and your big high school “what you do now determines your options for life” years. And people treat these kids like they aren’t really in a place of importance, as if they are simply overly-hormonal pre-teens that are in a time and place of no purpose in life.
But they aren’t. These kids are going through a period of growth so huge that the only other mental growth spurts as large are in infancy and kindergarten. They are figuring out who they are going to be. They’re making the HUGE leap from child to teenager. These years will help them determine who they want to be as teenagers and young adults. It’s not a time where they are stuck waiting but rather a time of constant movement from one stage to another. It’s a time of transition.
And we want them to know that we believe that God can use them RIGHT NOW. All over the Bible, we see kids their age or just over their ages being used in big ways. Samuel, David, Mary, and Timothy are all examples of this. And these awesome kids we have the privilege of knowing and guiding, loving and cheering for, are all just as capable of being used by God.
Try conveying all of that to them in the brand of your middle school ministry. It’s a lot to do, isn’t it?
To help explain all of that to the kids in our church in a much more abbreviated way, they created this video. I think it wraps it up well. (Though I don’t know how they got Justin Bieber to be in the video. 😉 )
I’m really pleased with the new name. I also really like that the staff has kicked off the new year with a sermon series for the kids in Transit on the different biblical principals that tell us how God sees kids their age and can use them, which led to the name change.
I love my church.